Same purchase.
Different story.
This is the thinking behind the concept. No manufactured milestones. Just the question, and where it leads.
You choose
a company.
A purchase is practical. It also expresses a preference: this product, this service, this company. Everyday choices help form the companies around us.
The transaction usually ends with the thing you bought, a receipt, and perhaps a conventional reward.
Could a little
come back?
What if an eligible reward connected you to the company behind your purchase?
Sideby explores that possibility through asset-based rewards. A small Part could create another connection beyond the transaction.
From a relationship
that ends in a receipt.
To one that could continue.
A name for
being on
the same side.
The name expresses the ambition: bring everyday customers and the companies they choose into a more reciprocal relationship. It does not promise a specific ownership right.
No new reason
to spend.
A new way
to connect.
A rewards concept should begin with the life you already lead. Companies you already use. Purchases that already make sense to you.
Sideby asks whether an eligible purchase could create a little more of a relationship. The ambition is connection; the terms will define what that means.
Read the Sideby story ↗Make the details
as clear as the idea.
The next questions concern the actual reward structure, eligibility, rights and availability. Those answers have not yet been announced.
Follow the logic